East and West International Group — Downtown Dubai

Project general facts

Rixos Residences Financial Center Road Dubai is an exclusive branded residential development that redefines luxury living in the heart of Downtown Dubai. Managed by the world-renowned Rixos brand, the project offers an exceptional collection of one- to four-bedroom residences, as well as luxurious four- and five-bedroom penthouses, combining sophisticated architecture with personalized hospitality. Designed for those who seek an elevated lifestyle, the development seamlessly blends elegant interiors, premium services, and an iconic location, placing Dubai’s finest landmarks, business districts, and entertainment destinations just moments away.

Residents enjoy a truly five-star living experience with an extensive range of exclusive services and amenities tailored to everyday comfort. A dedicated residential concierge, doorman, valet service, professional management by Rixos, 24-hour security, and fully staffed facilities ensure that every detail of daily life is effortlessly taken care of. The thoughtfully designed communal spaces, including the grand lobby and elegant café, create a welcoming atmosphere where luxury, convenience, and exceptional service come together.

The residences feature contemporary interiors finished with high-quality materials, complemented by carefully selected textures and design elements that maximize natural light and create bright, sophisticated living spaces. Kitchens come fully equipped with premium built-in appliances, providing both functionality and refined style. The residences are delivered unfurnished, allowing homeowners to personalize their interiors while enjoying the exceptional quality and craftsmanship of this prestigious branded development.

Location description and benefits

As the name suggests, Downtown Dubai is the centre of Dubai, constantly evolving at a fast pace. Home to many landmarks and world-famous attractions, including Burj Khalifa, the Dubai Mall and Dancing Fountains, the area is a hub of activities. The prime location keeps Downtown busy throughout the year. Constantly attracting tourists, there’re always some new things to do in Downtown Dubai. 

The area is best known for offering a luxurious lifestyle. It used to be a vertical community, but many villas have also been added to the real estate market. As per Bayut’s 2020 Rental Market Report, it is the second most popular area offering luxury apartments for rent after Dubai Marina. Downtown is well connected to other key commercial and residential areas in the city. 

Strategically located along Sheikh Zayed Road, E11, across Al Wasl and bordering Business Bay, it is a pretty active and bustling neighbourhood. Downtown is one of Dubai’s best areas for non-drivers and frequent travellers. Many amenities, including upscale hotels, chic leisure points and massive shopping centres, make Downtown Dubai a sought-after address and “the centre of now.”