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Arada is one of the UAE's fastest-growing and most innovative real estate developers, founded in 2017 by Sheikh Sultan bin Ahmed Al Qasimi and Prince Khaled bin Alwaleed bin Talal Alsaud. From its inception, Arada positioned itself as a master developer focused on delivering transformational, lifestyle-led communities that place sustainability, wellness, and community connectivity at the heart of every project. Within just a few years of launch, the company grew into a multi-billion-dirham developer with a portfolio valued at over AED 60 billion and a workforce of more than 1,700 professionals.
Operating primarily across Sharjah and Dubai, Arada has expanded its footprint with landmark projects including the Aljada and Masaar master communities in Sharjah, and ultra-luxury branded residences in Dubai such as Jouri Hills at Jumeirah Golf Estates, Armani Beach Residences at Palm Jumeirah, and W Residences at Dubai Harbour. With over 9,000 homes handed over and an ambitious international expansion into Australia and the United Kingdom underway, Arada continues to set new benchmarks in modern real estate across the region and beyond.
Explore upcoming communities, investment opportunities, and exclusive launches – all in one place. Stay ahead of the market with our curated selection of off-plan projects.
Arada off-plan properties represent one of the most exciting investment opportunities in the UAE real estate market, combining community-led master planning, premium design standards, and a developer with an exceptional delivery record for a company of its age. Founded in 2017 and headquartered in the UAE, Arada has rapidly established itself as a leading master developer across Sharjah and Dubai, with a total launched portfolio valued at over AED 60 billion and more than 9,000 homes already handed over to residents.
Arada's off-plan portfolio is defined by its emphasis on lifestyle, sustainability, and community connectivity — values that resonate strongly with both end-users seeking a long-term home and investors targeting consistent rental performance and capital appreciation. From large-scale master communities in Sharjah to ultra-luxury branded residences on Palm Jumeirah and at Dubai Harbour, Arada offers a diverse and compelling range of property types designed to meet the needs of today's discerning buyers.
Arada has built its reputation on delivering a broad spectrum of development types, from expansive master-planned communities to intimate luxury residences and branded hospitality projects. Each development reflects the company's founding philosophy — that well-designed, well-connected spaces create healthier, happier, and more meaningful lives for the people who inhabit them.
Arada's flagship development type is the large-scale master community, most fully expressed in Aljada and Masaar in Sharjah. Aljada spans 24 million square feet in the Muwaileh suburb of Sharjah and encompasses housing, a business park, retail, hotels, schools, and a leisure and entertainment complex designed by Zaha Hadid Architects. Masaar is a serene, forest-themed residential community set across seven gated districts, offering 3,000 villas and townhouses surrounded by lush greenery, cycling and jogging tracks, community farms, and extensive wellness amenities. Both communities are designed to be fully self-sustaining lifestyle destinations.
Arada's flagship development type is the large-scale master community, most fully expressed in Aljada and Masaar in Sharjah. Aljada spans 24 million square feet in the Muwaileh suburb of Sharjah and encompasses housing, a business park, retail, hotels, schools, and a leisure and entertainment complex designed by Zaha Hadid Architects. Masaar is a serene, forest-themed residential community set across seven gated districts, offering 3,000 villas and townhouses surrounded by lush greenery, cycling and jogging tracks, community farms, and extensive wellness amenities. Both communities are designed to be fully self-sustaining lifestyle destinations.
Arada has made a strong entry into Dubai's ultra-luxury and branded residence segment with a series of landmark collaborations. Armani Beach Residences at Palm Jumeirah was developed in partnership with Armani Group and Japanese architect Tadao Ando, representing the final collaboration between the iconic designer and the fashion house. W Residences at Dubai Harbour, operated by Marriott International, brings a globally recognised hospitality brand to one of Dubai's most desirable waterfront addresses. Jouri Hills at Jumeirah Golf Estates delivers high-end villas and townhouses within a prestigious golf community setting.
Arada has expanded into hospitality with the Anantara Sharjah Resort and Anantara Sharjah Residences, developed in partnership with Minor Hotels on Heerah Beach in Sharjah, scheduled for completion in 2027. The company also announced Akala in 2025 — a new hospitality and luxury residences concept centred on the theme of wellness, further reinforcing Arada's commitment to health-focused living environments.
Across its master communities, Arada delivers a wide range of residential configurations — from contemporary apartments and lofts within Aljada's urban districts to spacious townhouses and signature villas within Masaar's gated neighbourhoods. All residential products are finished to a high specification with access to community-wide amenities including parks, sports facilities, retail, schools, and wellness infrastructure.
Arada has delivered more than 9,000 homes since its founding in 2017 and has grown to a workforce of over 1,700 professionals — a growth rate that reflects consistent execution, strong demand for its products, and the financial backing of its high-profile founders. In May 2022, Arada received credit ratings from both Fitch and Moody's and issued a debut $500 million sukuk, demonstrating institutional-grade financial credibility that provides significant reassurance for off-plan investors.
Arada's master communities consistently win recognition for design quality, sustainability, and lifestyle offering. Projects such as Aljada and Masaar are among the most distinctive community developments in the UAE — offering amenities that include schools, healthcare, retail, parks, cycling and jogging tracks, community farms, and farmer's markets operated in partnership with the UAE Ministry of Climate Change and Environment. This level of integrated amenity drives strong tenant demand and high occupancy.
Armani Beach Residences at Palm Jumeirah offers ultra-luxury branded living with strong capital appreciation and premium rental potential, while W Residences at Dubai Harbour delivers Marriott International-operated waterfront residences in a prime location. Jouri Hills at Jumeirah Golf Estates features luxury villas and townhouses within a prestigious golf community, with branded partnerships enhancing premium pricing and attracting high-calibre buyers and tenants.
Properties within Arada's master communities — particularly Aljada and Masaar — have demonstrated steady price growth as infrastructure delivery has progressed and community occupancy has increased. Projects such as Jouri Hills and Masaar have consistently experienced fast sell-out phases, driven by strong market sentiment and limited prime supply, which further supports resale value for existing owners.
Arada's Dubai projects — including Jouri Hills, Armani Beach Residences, and W Residences — are situated in designated freehold zones, allowing foreign nationals to purchase with full title deed rights registered with the Dubai Land Department. Dubai's zero income tax and zero capital gains tax environment further enhances the net return profile for international investors.
Select Arada units — particularly within Dubai's luxury branded residence portfolio — are priced above the AED 2 Million threshold, qualifying purchasers for the UAE 10-Year Golden Visa. This long-term residency benefit is available to both the purchaser and their immediate family, providing the right to live, work, and study in the UAE without employer sponsorship.
Yes. Arada offers flexible off-plan payment plans across its project portfolio, with down payments as low as 5% on select developments and instalments spread across construction milestones and post-handover periods, making investment accessible to a wide range of buyers.
Arada is a leading UAE real estate developer founded in 2017 by Sheikh Sultan bin Ahmed Al Qasimi and Prince Khaled bin Alwaleed bin Talal Alsaud. The company specialises in master-planned communities, luxury branded residences, and hospitality developments across Sharjah and Dubai, with a total portfolio valued at over AED 60 billion.
Arada was co-founded by Sheikh Sultan bin Ahmed Al Qasimi and Prince Khaled bin Alwaleed bin Talal Alsaud. The company's CEO is Ahmed Alkhoshaibi, who leads a management team with experience drawn from leading UAE developers including DAMAC Properties and Meraas.
Arada's primary developments are located in Sharjah — including the Aljada and Masaar master communities — and Dubai, where the company has launched Jouri Hills at Jumeirah Golf Estates, Armani Beach Residences at Palm Jumeirah, and W Residences at Dubai Harbour. The company has also announced expansion into Australia and the United Kingdom.
Yes. Arada has delivered over 9,000 homes since 2017, received credit ratings from Fitch and Moody's, and issued a $500 million sukuk — demonstrating a level of financial credibility unusual for a developer of its age. Its communities have shown steady price appreciation, strong sell-out velocity, and high tenant demand, making Arada one of the UAE's most compelling off-plan investment choices.
